INFLUENCER CAMPAIGNS
Influencer marketing designed for volume, learning and control
Streamline brings the entire creator campaign from brief to report into one place. Instead of separate spreadsheets, messages, contracts and payments, the team gets one view of participants, content, status, cost and performance.
Discuss a campaignIn short
In short
Influencer marketing is a commercial collaboration in which a creator publishes content to their audience on behalf of an advertiser. Value comes from the content, the creator’s relevance and distribution. Clear advertising disclosure is required.
Best for
Influencer marketing designed for volume, learning and control
- Brands and agencies activating many micro and content creators
- Launches that need visibility across several relevant communities
- Teams that need better approval and payment control
- Marketers comparing results by creator, video and campaign
What you get
What you get
Relevant distribution
Creators can review the brief, compensation and fit before joining a campaign.
Traceable delivery
See who participates, what is delivered, what is approved and how the campaign develops.
Better decisions
Compare creative concept, creator and outcome to improve the next campaign.
How it works
How it works
- 01
Set one primary goal
Decide whether the campaign should primarily create awareness, engagement, traffic, sales or reusable content.
- 02
Define the creator profile and brief
Describe audience, channel, mandatory requirements, direction, timeline and approval criteria.
- 03
Activate and track delivery
Creators apply, submit content and work within the campaign publishing window in one workflow.
- 04
Measure at the right level
Do not evaluate aggregate reach alone. Compare creators, videos, hooks and audiences.
Included in the workflow
Included in the workflow
- Campaign and brief setup
- Activation through the creator network
- Delivery and publication status
- Quality assurance before approval
- Combined results and payment overview
FAQ
Frequently asked questions
Is Streamline an influencer agency?
Streamline is primarily a technology platform for creating, managing and measuring creator campaigns. Contact the team to clarify how much operational support your campaign needs.
Does the platform work with micro-influencers?
Yes. The workflow is designed for campaigns where many small and mid-sized creators would otherwise create substantial manual work.
How is an influencer campaign measured?
Measurement should follow the objective: exposure and video views for awareness, watch time and engagement for interest, and clicks, conversions or agreed business outcomes for action.
Who is responsible for ad disclosure?
Both the publishing creator and commercial parties can have responsibilities. The brief should set clear requirements and the current rules in the publishing market must be followed.